Swarmwise: The Tactical Manual to Changing the World
Free

Swarmwise: The Tactical Manual to Changing the World

By Rick Falkvinge
Free
Book Description

Somewhere today, a loose-knit group of activists who are having fun is dropkicking a rich, established organization so hard they are making heads spin. Rich and resourceful organizations are used to living by the golden rule — “those with the gold make the rules.” New ways of organizing go beyond just breaking the old rules into downright shredding them — leaving executives in the dust, wondering how that band of poor, ragtag, disorganized activists could possibly have beaten their rich, well-structured organization.



Read online or buy print via the author's website.

Table of Contents
  • Front Cover
  • Table of Contents
  • PART I: Building the Swarm
    • 1. Understanding the Swarm
      • The Swarm is Open...
      • ...and Transparent
      • So You Have a Provocative Idea?
    • 2. Launching Your Swarm
      • Surviving the Initial Impact
      • The Swarm's First Task
      • Dealing With Attention Junkies
    • 3. Getting Your Swarm Organized: Herding Cats
      • The Three Magic Group Sizes
      • Self-Organization
      • Org Charts and Organic Growth
      • Meetings as Heartbeats
      • Meetings Gone Overboard
      • A Culture of Leadership and Trust
    • 4. Control the Vision, but Never the Message
      • You Do the Vision, The Swarm Does the Talking
      • Help the Swarm Remix the Message
      • Take To The Streets
      • Scale Out, Out, Out
  • PART II: Leading the Swarm
    • 5. Keep Everybody's Eyes on Target, and Paint It Red Daily
      • Project Management and Self-Organization
      • Draw the Timeline for All to See
      • Setting Visible, Activating, and Inclusive Goals
      • Different Leadership Styles
    • 6. Screw Democracy, We're on a Mission From God
      • Meritocracy and the Law Of Two Feet
      • Empowering Like Crazy for Fun And Profit
      • Mistakes Allowed Here
      • The Magic of the Consensus Circle
      • Organizational Astronauts
      • Dividing Scarce Resources
      • Rewarding People
      • Tampering with the Goal of the Swarm
      • Meetings Revisited
      • Dealing with Mavericks
    • 7. Surviving Growth Unlike Anything the MBAs Have Seen
      • Broadcasting and Maintaining Values
      • Decentralized Leadership, Empty Boxes
      • Grow With Having Fun
      • Grinding, Grinding, Grinding
      • Maintain One Value Set, One Value Base
      • Seriously, One Power Base
  • PART III: Delivering with the Swarm
    • 8. Using Social Dynamics to their Full Potential
      • Social Links
      • Growing on the Edges
      • Heartbeat Messages
      • Understanding the Activation Ladder
      • Mobilizing Activists
      • Calls to Arms: Perception is Reality
      • More Ways to Trick Perception
      • Respecting Anonymity
      • Rewarding the Long Tail
      • Using Attention to Build a Community
    • 9. Managing Oldmedia
      • Owning Your Issue in Oldmedia
      • Media Breakthroughs
      • The Gandhi Scale is Accurate
      • Who Writes the Press Release?
      • Avatar Faces of the Swarm
      • Getting Face Time: Be Where Cameras Are
      • Scoring Those Op-Eds
      • Set Up a Press Center
    • 10. Beyond Success
      • The Day After Success
      • Going International
      • Don't Shoot For The Moon
      • Final Words
  • Appendices Etc.
    • Workshops and Keynotes
    • Acknowledgments
    • Index
  • About the Author (Back Cover)
    No review for this book yet, be the first to review.
      No comment for this book yet, be the first to comment
      Also Available On
      App store smallGoogle play small
      Categories
      Curated Lists
      • Pattern Recognition and Machine Learning (Information Science and Statistics)
        by Christopher M. Bishop
        Data mining
        by I. H. Witten
        The Elements of Statistical Learning: Data Mining, Inference, and Prediction
        by Various
        See more...
      • CK-12 Chemistry
        by Various
        Concept Development Studies in Chemistry
        by John Hutchinson
        An Introduction to Chemistry - Atoms First
        by Mark Bishop
        See more...
      • Microsoft Word - How to Use Advanced Algebra II.doc
        by Jonathan Emmons
        Advanced Algebra II: Activities and Homework
        by Kenny Felder
        de2de
        by
        See more...
      • The Sun Who Lost His Way
        by
        Tania is a Detective
        by Kanika G
        Firenze_s-Light
        by
        See more...
      • Java 3D Programming
        by Daniel Selman
        The Java EE 6 Tutorial
        by Oracle Corporation
        JavaKid811
        by
        See more...