The Book of MPub: New Perspectives on Technology and Publishing
Vanessa Chan (editor)
The Book of MPub: New Perspectives on Technology and Publishing
Free
Description
Contents
Reviews

This project, comprising 21 short essays on the intersection of publishing and digital technology, was written, edited, designed and produced by the SFU Master of Publishing cohort of 2010.

Language
English
ISBN
978-0-9738727-5-0
Copyright
Dedication
Foreword
Introduction
Project Summary: The Book of MPub
Project Summary: netCase Editorial Workflow System
Project Summary: A Revised Program Website
How Do You Solve a Problem Like the Ebook?
E-textbooks and Content Delivery
Maybe Not So Easy-Peasy: The Shift from “P” to “E” Catalogues
The Struggles of Ebook Pricing
Are Libraries Dying? Ebooks and the Future of Libraries
I Dare You to Say “Reader Engagement” One More Time
On the Inside Looking Out: Is There Profitability in the Blogging Long Tail?
Take It! No, It’s Yours, Really! The Excellent Inevitability of Free
Excel Pivot Tables: An Applied Use in the Publishing World
XML: More Like a Unicorn than the iPad, But Still Not Really a Unicorn
Forget Repurposing, Multipurpose Your Content
Who Wants Yesterday’s Papers? The Technological and Social Dynamics of Mainstream News Aggregators
The Plight of Contemporary Journalism: Risking Accuracy for Immediacy
The Book Oven and Self-Publishing
Pix or It Didn’t Happen: Social Networking, Digital Memory, and the Future of Biography
Is Facebook the End of the Yearbook?
True Fans: Can Social Media Get You $100,000 A Year?
Annie Goes Public: Finding a Suitable Solution for Orphaned Works
Glossary
Acknowledgements
Colophon
The book hasn't received reviews yet.