ENSLAVEMENT OR FREEDOM: THE BUSINESS ADMINISTRATION OF THE PERFORMING AND VISUAL ARTS FOR JAMAICA

This book seeks to give a glimmer of hope and a little shining light into the darkness of the Business of Music. Most of the broader principles, which the author calls cornerstone constructs, are applicable to all art forms of Creative arts and businesses. The finer details are what will be different in each art form as they are worked out in daily training, and daily jobs. Why focus on this Business of Music? Along with Jamaican Coffee, Banana, Sugar, Limestone, Sports, Bauxite, and Skilled Workers as Human Resources, Music has been the longest and most brightly shining catalyst for Jamaica’s fame and provision of a natural human resource skills bank to the world. Although many may see Music as purely entertainment, there has been the question all along, from many generations locally, …” How do we get into this Business of Music, Dance, Drama and Visual Arts and sustain a living from it?” ......
Where are those people now? Many have died without earning any stable income from their passion of performing and recording in all the visual and performing art forms. Some who are still alive, might see or have started to see some royalty income and residuals, thanks to present reforms 1970s, to 2019, of the copyright amendments in Jamaica, and the many publicly presented research studies, forums, and workshops on earning in the Visual and Performing Arts Industry