Business management for the IB Diploma: Prepare for Success
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Description
Contents
Reviews
Language
English
ISBN
9781398358355
Cover
Title Page
Copyright
Contents
How to use this book
Getting to know the exam
Countdown to the exams
Unit 1 Introduction to business management
CHAPTER 1.1 What is a business?
CHAPTER 1.2 Types of business entities
CHAPTER 1.3 Business objectives
CHAPTER 1.4 Stakeholders
CHAPTER 1.5 Growth and evolution
CHAPTER 1.6 Multinational companies (MNCs)
Unit 2 Human resource management
CHAPTER 2.1 Introduction to human resource management
CHAPTER 2.2 Organizational structure
CHAPTER 2.3 Leadership and management
CHAPTER 2.4 Motivation and demotivation
CHAPTER 2.5 Organizational (corporate) culture (HL only)
CHAPTER 2.6 Communication
CHAPTER 2.7 Industrial/employee relations (HL only)
Unit 3 Finance and accounts
CHAPTER 3.1 Introduction to finance
CHAPTER 3.2 Sources of finance
CHAPTER 3.3 Costs and revenues
CHAPTER 3.4 Final accounts
CHAPTER 3.5 Profitability and liquidity ratio analysis
CHAPTER 3.6 Debt/equity and other efficiency ratio analysis (HL only)
CHAPTER 3.7 Cash flow
CHAPTER 3.8 Investment appraisal
CHAPTER 3.9 Budgets (HL only)
Unit 4 Marketing
CHAPTER 4.1 Introduction to marketing
CHAPTER 4.2 Marketing planning
CHAPTER 4.3 Sales forecasting (HL only)
CHAPTER 4.4 Market research
CHAPTER 4.5 The seven Ps of the marketing mix
CHAPTER 4.6 International marketing (HL only)
Unit 5 Operations management
CHAPTER 5.1 Introduction to operations management
CHAPTER 5.2 Operations methods
CHAPTER 5.3 Lean production and quality management (HL only)
CHAPTER 5.4 Location
CHAPTER 5.5 Break-even analysis
CHAPTER 5.6 Production planning (HL only)
CHAPTER 5.7 Crisis management and contingency planning (HL only)
CHAPTER 5.8 Research and development (HL only)
CHAPTER 5.9 Management information systems (HL only)
Business management toolkit
1 SWOT analysis
2 Ansoff matrix
3 STEEPLE analysis
4 Boston Consulting Group (BCG) matrix
5 Business plan
6 Decision trees
7 Descriptive statistics
8 Circular business models
9 Gantt charts (HL only)
10 Porter’s generic strategies (HL only)
11 Hofstede’s cultural dimensions (HL only)
12 Force field analysis (HL only)
13 Critical path analysis (HL only)
14 Contribution (HL only)
15 Simple linear regression (HL only)
Glossary
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