Principles of Business for CSEC Examinations, 2nd Edition
Written for all learning levels and designed to engage students in the classroom, secure exam success and maximise future employability, the second edition of Macmillan’s Principles of Business provides complete coverage of the CXC® syllabus – including full curriculum, coursework and exam support.
Key features
• Each unit opens with an Expert View Q&A from Caribbean business people and those in the global economic environment to inspire entrepreneurship
• Throughout the units features such as comprehension checks and critical thinking questions help students digest and challenge what they have learnt
• Scenarios with accompanying questions ask students to apply their learning to different situations
• Student research projects build communication and collaboration skills through student led learning
• Each unit ends with a brain teaser puzzle or activity to consolidate learning in a visual and active way
• Digital resources will be available online through the form of case study videos, worksheets and answers at www.macmillan-caribbean.com
- Cover
- Title Page
- Copyright
- Contents
- Author Team
- Expert Contributors
- How to Use This Book
- Introduction to the Exam
- ORGANISATIONAL PRINCIPLES (UNITS 1–4)
- Unit 1 The Nature of Business
- Overview
- 1.1 Forms of Exchange and Economic Systems
- 1.2 Types of Business Organisations and Economic Systems
- 1.3 Business Functions and Stakeholders
- 1.4 Ethical and Legal Issues in Business
- 1.5 Careers in Business
- Unit 1 Revision & Exam Practice
- Unit 2 The Internal Organisational Environment
- Overview
- 2.1 Management
- 2.2 Organisational Structure
- 2.3 Leadership
- 2.4 Resolving Conflict at Work
- 2.5 Motivating Employees
- 2.6 Internal Communication
- Unit 2 Revision & Exam Practice
- Unit 3 Establishing a Business
- Overview
- 3.1 Starting a Business
- 3.2 The Role of an Entrepreneur
- 3.3 Preparing a Business Plan
- 3.4 Choosing a Business Location
- Unit 3 Revision & Exam Practice
- Unit 4 Legal Aspects of Business
- Overview
- 4.1 Legal Principles and Contracts
- 4.2 Business Documents
- 4.3 Insurance
- Unit 4 Revision & Exam Practice
- Unit 1 The Nature of Business
- PROMOTION AND LOGISTICS (UNITS 5–7)
- Unit 5 Production
- Overview
- 5.1 Factors of Production
- 5.2 Production and Productivity
- 5.3 Small Businesses
- 5.4 Business Growth
- Unit 5 Revision & Exam Practice
- Unit 6 Marketing
- Overview
- 6.1 The Role of Marketing
- 6.2 Understanding Consumer Behaviour
- 6.3 Product Packaging and Presentation
- 6.4 Sales and Customer Services
- 6.5 The Protection of Consumers and Intellectual Property Rights
- Unit 6 Revision & Exam Practice
- Unit 7 Logistics and Supply Chain
- Overview
- 7.1 Managing Supply Chains
- 7.2 Transportation
- 7.3 Overcoming Problems in Distribution
- 7.4 The Impact of Information Technology
- Unit 7 Revision & Exam Practice
- Unit 5 Production
- FINANCE, GOVERNMENT AND TECHNOLOGY (UNITS 8–10)
- Unit 8 Business Finance
- Overview
- 8.1 Financial Institutions and Regulation
- 8.2 Managing Personal Finances
- 8.3 Choosing a Source and Method of Finance
- 8.4 Keeping Financial Records
- Unit 8 Revision & Exam Practice
- Unit 9 The Role of Government in an Economy
- Overview
- 9.1 Government Responsibilities and Policies
- 9.2 Taxation
- 9.3 Government Assistance for Business
- 9.4 The Provision of Social Services
- Unit 9 Revision & Exam Practice
- Unit 10 Technology and the Global Business Environment
- Overview
- 10.1 Business Technology
- 10.2 Living Standards and Economic Development
- 10.3 The Impact of Regional and Global Economic Institutions and Systems
- 10.4 Economic Problems in the Caribbean
- Unit 10 Revision & Exam Practice
- Unit 8 Business Finance
- School Based Assessment (SBA)
- The Alternative to School Based Assessment (SBA)
- Glossary
- Index
