Hodder Education
Essential Principles of Business for CSEC: 4th Edition
Alan Whitcomb; Avon Banfield
Essential Principles of Business for CSEC: 4th Edition
US$ 24.00
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Discover Principles of Business as a real-world subject through thought-provoking case studies and prepare effectively for the CSEC May/June 2019 examinations.

-Develop knowledge systematically with each section focusing on a specific aspect of the syllabus, and clear syllabus references throughout.
-Revise for the exam with unit summaries, in-chapter challenges, and MCQs.
-Increase confidence with exam-type questions at the end of each unit and a full section dedicated to exam preparation and the School Based Assessment.
-Ensure all three examined profile dimensions are developed with contextualised structured response questions.

Book title
How to use this book
UNIT 1 Organisational principles
SECTION 1 The nature of business
Chapter 1 Background to business
1.1 The development of barter
1.2 The role of money
1.3 Instruments of exchange and payment
1.4 Choice of methods of payment
Chapter 2 Types of businesses and economic systems
2.1 The public sector
2.2 The private sector
2.3 Setting up a limited company
2.4 Franchises
2.5 Multinationals
2.6 Economic systems
Chapter 3 Business organisation
3.1 The functional areas of business
3.2 Stakeholders of a business
Chapter 4 Legal aspects of business
4.1 Ethical and legal issues
4.2 Principles related to forming a business
4.3 Consequences of unethical or illegal practices
4.4 Careers in business
SECTION 2 Internal organisational environment
Chapter 5 Business management 5.1 The functions of management
5.2 Management responsibilities
5.3 Organisational charts
5.4 Chain of command and span of control
5.5 Leadership
5.6 Conflicts within an organisation
5.7 Establishing good employer/employee relations
5.8 Motivating employees
5.9 Teamwork
5.10 Effective organisational communication
SECTION 3 Establishing a business
Chapter 6 Entrepreneurship
6.1 Entrepreneur functions
6.2 Characteristics of entrepreneurs
6.3 Entrepreneurs and decision making
6.4 Entrepreneurs and economic development
Chapter 7 Establishment of a business
7.1 Reasons for establishing a business
7.2 Steps in setting up a business
7.3 Preparing a business plan
7.4 Research and feasibility
7.5 Planning ahead
7.6 Government regulatory practices
7.7 Location of a business
7.8 Collateral
SECTION 4 Legal aspects of business
Chapter 8 Contracts
8.1 Concept of contracts
8.2 Characteristics of contracts
8.3 Offer and acceptance
8.4 Discharge or termination
8.5 Simple contracts in practice
Chapter 9 Business documents
9.1 Importance of business documents
9.2 Making enquiries
9.3 Purchasing
9.4 Dispatch and delivery
9.5 Charging
9.6 Stock records
9.7 Business documents in practice
Chapter 10 Insurance
10.1 The principles of insurance
10.2 Types of insurance policy
10.3 Insurance promoting trade
Unit summary
Case study
Exam type questions
UNIT 2 Promotion and logistics
SECTION 5 Production
Chapter 11 Production
11.1 The factors of production
11.2 Development of production
11.3 Production and productivity
11.4 Capital for production
11.5 Types and levels of production
11.6 Small businesses
11.7 Business growth
11.8 Linkage industries
11.9 The effects of growth on a business
SECTION 6 Marketing
Chapter 12 Marketing
12.1 Market and marketing
12.2 Marketing activities
12.3 The marketing mix
12.4 Consumer behaviour
12.5 Packaging
12.6 Sales promotion
12.7 Selling techniques
12.8 Terms of sale
12.9 Consumer organisations
12.10 Customer service
12.11 Property rights
SECTION 7 Logistics and supply chain
Chapter 13 Logistics and supply chain
13.1 Logistics and supply chain
13.2 Chain of distribution
13.3 Modes of transport
13.4 Transport documentation
13.5 Transport and marketing
13.6 Supply chain advantages and challenges
13.7 The impact of logistics
13.8 Information technology and logistics and supply
Unit summary
Case study
Exam type questions
UNIT 3 Finance, government and technology
SECTION 8 Business finance
Chapter 14 Business finance
14.1 Financial institutions
14.2 Functions and services of financial institutions
14.3 Financial regulatory bodies
14.4 Managing personal incomes
14.5 Savings and investment
14.6 Short-term and long-term financing
14.7 Capital for setting up a business
14.8 Financial records for sole traders
SECTION 9 Role of government in an economy
Chapter 15 Role of government
15.1 Responsibilities of government
15.2 Government and environmental issues
15.3 Purposes of taxation
15.4 Direct and indirect taxes
15.5 Government assistance to business
15.6 Social services
SECTION 10 Technology and the global business environment
Chapter 16 Business technology
16.1 Concept of business technology
16.2 Role of technology in business
16.3 Technology and banking and commerce
16.4 Types of technology
16.5 E-commerce and e-business
16.6 Technology improving business
16.7 Unethical use of technology
Chapter 17 Standard of living
17.1 Determining the standard of living
17.2 National income
17.3 Economic growth and development
17.4 Role of education
17.5 Reasons why countries trade
17.6 Economic institutions
17.7 Economic institutions and the Caribbean
17.8 Caribbean economic problems
17.9 Solutions to economic problems
17.10 Impact of foreign investment
Unit summary
Case study
Exam type questions
UNIT 4 The ‘business’ of sitting examinations
SECTION 11 Assessment
Chapter 18 School Based Assessment
18.1 The basis of the assessment
18.2 The SBA requirements
18.3 Starting off the project
18.4 Carrying out your research
18.5 Data collection
18.6 Questionnaire
18.7 Interview
18.8 Observation and participation
18.9 Documents and reports
18.10 Analysing the data collected
18.11 The report
18.12 Mark scheme for research projects
Chapter 19 Examination preparations
19.1 Assessment objectives
19.2 Format of the examinations
19.3 Prior to the examination
19.4 Examination technique
19.5 Examination terminology
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