Need to Know: Higher Business Management
US$ 14.39
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Description
Contents
Reviews
Language
English
ISBN
9781510450080
Cover
Title Page
Copyright
Contents
Getting the most from this book
1 Understanding business
1.1 Role of business in society
1.2 Types of organisation
1.3 Objectives
1.4 Methods of growth
1.5 External factors
1.6 Internal factors
1.7 Stakeholders
1.8 Structures
1.9 Decision making
2 Management of marketing
2.1 Customers
2.2 Market research
2.3 The marketing mix
2.4 Product
2.5 Price
2.6 Place
2.7 Promotion
2.8 The extended marketing mix
2.9 Technology
3 Management of operations
3.1 Inventory management
3.2 Methods of production
3.3 Quality
3.4 Ethical and environmental issues
3.5 Technology
4 Management of people
4.1 Workforce planning
4.2 Training and development
4.3 Motivation and leadership
4.4 Employee relations
4.5 Legislation
4.6 Technology
5 Management of finance
5.1 Sources of finance
5.2 Cash budgeting
5.3 Financial statements
5.4 Ratios
5.5 Technology
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